Jakarta-PT Trans Retail Indonesia s

Jakarta-PT Trans Retail Indonesia selaku pemiliki gerai Carrefour di Indonesia ingin terus mendorong produk-produk Usaha Kecil dan Menengah (UKM) untuk dijual di gerainya. Gerai khusus yang disebut 'Pojok Rakyat' di Carrefour dibuat untuk menampung para UKM tersebut.

Saat ini, ada baru 20 dari 85 gerai Carrefour di seluruh Indonesia yang memiliki 'Pojok Rakyat'.

""Kita bersahabat dengan UKM, kita membuka pintu sebanyak-banyaknya untuk UKM,"" kata Corporate Affairs Director Trans Retail Adji Srihandoyo saat ditemui di Gerai Carrefour Kota Kasablanka, Jumat (7/2/2014).

Namun, tentunya UKM-UKM tersebut bukan sembarangan. Carrefour akan memfasilitasi UKM yang sesuai standard dari Carrefour sendiri. Adji mengatakan, setidaknya ada beberapa poin penting yang menjadi kriteria Carrefour antara lain, produk UKM tersebut harus bagus dan diterima masyarakat luas, memiliki kualitas bagus, memiliki daya saing, dan kontinuitas.

Setelah itu, jika disepakati maka dilakukan diskusi dan survei oleh pihak Carrefour sendiri. Selain Pojok Rakyat, Carrefour juga memiliki program Bazar Rakyat yang juga diikuti oleh UKM-UKM. Bedanya, Bazar Rakyat dilakukan 3 bulan sekali.

Adji mengatakan, tidak sedikit UKM yang mengikuti Bazar Rakyat 'naik kelas' ke Pojok Rakyat. Itu berarti, dia memiliki gerai khusus di Carrefour. UKM yang naik kelas tersebut akan dibina dalam 4 tahapan.

""Satu Bagaimana kita bersama mereka untuk dimudahkan kita sebagai akses pasar, kedua kita sharing capacity building, ketiga evaluasi secara rutin, keempat marketing support, kita cantumkan di brosur-brosur,"" katanya."

結果 (英語) 1:

Jakarta – PT Trans Retail Indonesia as owners of outlets Carrefour Indonesia wanted to keep pushing the products of small and medium enterprises (SMEs) to sell in their outlets. Special outlet called ' Folk ' on the Corner of Carrefour were made to accommodate the SMES.Currently, there is a new 20 of 85 outlets throughout Indonesia which Carrefour has a ' people's ' Corner."" We are friends with the SMEs, we open the door to as many SMEs, "said Corporate Affairs Director Adji Srihandoyo Retail Trance when found in the town of Carrefour Outlets Kasablanka, Friday (7/2/2014).However, the SME-SME is certainly not indiscriminate. Carrefour will facilitate SMES the appropriate standard of Carrefour alone. Adji said, at least there are a few key points which became Carrefour criterion, among others, the product of these SMES should be nice and accepted the wider community, has nice quality, have the competitiveness, and continuity.After that, if it is agreed then it conducted discussions and surveys by the Carrefour alone. In addition to people's Corner, Carrefour also has a program of folk craft fair which is also followed by SME-SME. The difference, the Bazaar People done 3 months once.Adji said, not least SMES who follow Bazar people ' go up ' class to the Corner of the people. That means, he has specialized in Carrefour outlets. SMES who ride the class to be built in four stages."" The one how we made with them to us as market access, the two of us sharing the capacity building, the third evaluation on a regular basis, the four marketing support, we put in a brochure-a brochure, "he said."

結果 (英語) 2:

Jakarta-Indonesia PT Trans Retail as the owner of Carrefour in Indonesia is to continue to push the products of Small and Medium Enterprises (SMEs) to be sold in stores. Special booth called 'People's Corner' at Carrefour were made ​​to accommodate the SMEs. Currently, there are only 20 of the 85 Carrefour outlets throughout Indonesia, which has a 'People's Corner'. "" We are friends with SMEs, we are opening the door as much as possible for SMEs, "" said Corporate Affairs Director Adji Trans Retail Srihandoyo when met at Carrefour outlets Kasablanka City, Friday (07/02/2014). But, of course, SMEs are not in vain. Carrefour will facilitate SME appropriate standard of Carrefour itself. Adji said, at least there are some important points to be the criteria Carrefour, among others, the products of SMEs should be nice and made ​​public, have good quality, competitive, and continuity. After that, if agreed then discussions and a survey by the Carrefour itself , In addition to People's Corner, Carrefour also has a program Bazar People also attended by SMEs. The difference, People Bazar done 3 months. Adji said, not least SMEs which follow Bazar People 'class' to the People's Corner. That means, he has a special booth in Carrefour. SMEs that grade will be developed in 4 phases. "" One How do we with them to be eased us as market access, both of us sharing capacity building, the three evaluations on a regular basis, fourth marketing support, we put in the brochures, '' he said . "